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There’s no denying that a logo is an integral part of any business’s branding. It also serves as the first point of contact for your potential clients. That’s why experts emphasize on designing a logo that represents your brand genuinely. There are certain qualities that you also need to consider to design a good logo, […]
The choice of font can make or break a logo, since different font types can change your brand’s mood and message. While most people are familiar with the science of color psychology, many people are oblivious to the fact that different fonts have their own distinct characteristics and emotional appeal, and your typeface determines the […]
The fitness industry is booming and fitness studios are springing up in every nook and cranny in the country. In the last year alone, more than 15 million new students enrolled within the US alone, splurging a little over $27 Billion on fitness-related services and products. While before, people had to struggle in vain to […]
Color has been known to exercise a potent impact on the decisions and behaviors of people, and this fact has been harnessed all too well by marketers and designers alike, especially when it comes to designing a website for an online business. Oftentimes, the choice of colors is the only factor that dictates consumer purchasing […]